Roofers in Hamilton: the Most-Reviewed One Isn’t on Google’s Map, and Two Share a Phone Number

Updated 23 October 2026. Researched and written by Roman at SEO4, who has worked in search marketing for 27 years. Every number below comes from Google, the businesses’ own websites or New Zealand government guidance; how we checked is at the end.

A Hamilton roof has a hard life: Waikato rain, damp winters and summer sun on steel. When it finally needs work, most people do what you did: search “roofers hamilton” and call someone on Google’s map. We did the same on 23 October 2026, read all 392 Google reviews of the 16 roofing businesses Google shows, and looked behind the three on the map. Two of them share one phone number. The roofer with the most reviews isn’t on the list at all. Below: what a reroof costs, when you need a consent, and who to call.

Who are the best roofers in Hamilton?

Short answer: on Google reviews, Waterproof Roofs Ltd stands out, with 105 reviews averaging 4.9 and more new reviews this year than any other Hamilton roofer. Google’s map puts Cut Above Roofing Solutions, Hamilton Roofing Services and G A Pickford Roofing first. Whoever you call, ask for an LBP roofing licence number, the warranty terms in writing and an itemised quote.

How we chose the four. The top three are the businesses Google showed in its map results for “roofers hamilton” on 23 October 2026. For the fourth we looked for a breakout: the roofer with the most new Google reviews in the last 12 months among those not on the map, with the reviews spread over time rather than bunched into a few days.

Look closely at the screenshot. The only pin on Google’s map is Waterproof Roofs Ltd, yet it isn’t in the list beside it. Below the map came a MoneyHub list of five Hamilton roofers, JMC Roofing, a site called Roofing Repairs Hamilton, Builderscrack, CTR Roofing, The Roofing Specialists, Waterproof Roofs, Westgate Roofing and an Auckland company’s page about roofing in Hamilton. Google’s “People also ask” box wanted to know what roofers charge per hour, how to tell a good roofer and what a new roof costs.

Roofer	Google rating (reviews)	First Google review	New reviews, last 12 months	Prices on the website
Cut Above Roofing Solutions	5.0 (25)	February 2023	2	No
Hamilton Roofing Services	4.4 (14)	August 2020	3	No
G A Pickford Roofing	4.4 (18)	May 2017	4	No
Waterproof Roofs Ltd (breakout)	4.9 (105)	February 2022	56	No

Tip: click or tap any chart or screenshot to see it full screen.

Edwards & Hardy, first in Google’s places list, has 49 reviews and a 3.9 rating; 13 of its reviews give three stars or fewer. Roofing Repairs Hamilton has 56 reviews and has answered every one, but collected only one this year. Working at Height Specialists, whose first review came in July 2024, has 27, all answered: a newcomer worth watching.

Reroofing budgets in Hamilton

For permanent repair guides, temporary leak attendance and the difference between their scopes, use our roof repairs cost Hamilton comparison, checked 7 November 2026. Repair prices now have their own guide and calculator.

For replacement budgeting, Roofing Repairs Hamilton publishes long-run replacement at $90–$160 per m² and metal-tile replacement at $110–$180 per m², excluding GST. Its scaffold and edge-protection guide is $2,000–$5,000 excluding GST per project. These are broad guides; the reroof calculator below shows the GST conversion and its exclusions. Request a written scope covering removal, underlay, flashings, access and disposal.

What pushes a quote up: hips, valleys and dormers, concrete tiles to strip and cart away, rotten battens found under the old roof, every flue, skylight and solar panel that needs flashing, two storeys and steep sections. New spouting during a reroof shares the scaffolding, so it’s often cheaper done together.

Reroof cost calculator

Put in the roof area, the material and the age of the old roof. The calculator gives a budget range and tells you whether a building consent is likely:

How the calculator works

Roofing: area times Roofing Repairs Hamilton’s guide price per m² (long run $90 to $160, metal tiles $110 to $180, excluding GST), plus 15% GST. Scaffolding: $2,000 to $5,000 plus GST, unless you choose “already on site”. Consent: under 15 years old means likely; over 15 years and the same material means usually not; a different material means ask the council. That follows MBIE’s guidance on recladding roofs. Battens, flues, skylights, spouting and council fees are not included.

Fix roofs for a living? SEO4’s free Quote and Job Organiser app turns your price per m² and your scaffolding line into a quote at the roof inspection. Near the end of this guide: what else it does, and the app we would build just for roofers.

Do you need a building consent?

• Roof older than 15 years, same material. MBIE’s guidance says normal reroofing of a roof more than 15 years old doesn’t need a building consent when like-for-like or similar cladding goes on.
• Roof younger than 15 years. The Building Code expects roof cladding to last at least 15 years. MBIE says a roof that fails sooner can’t automatically be replaced without a consent.
• Changing material. Tiles to long run steel isn’t like for like. It may still be exempt, but ask Hamilton City Council before work starts.
• When a consent is needed, the roofer must be licensed. Roof cladding and roof framing on a house are restricted building work when the job needs a consent, and must be done or supervised by a Licensed Building Practitioner with the right licence. You can look up any LBP on the public register at lbp.govt.nz.

One phone number, two map listings

Lead generation sites are legal and common in trades, and some homeowners like having a request passed to someone who is free. The catch is transparency. A review left for “Hamilton Roofing Services” in 2020 may describe a different roofer from a job booked through the same name in 2026. Two one-star reviews on that profile, from 2020 and 2021, got the same reply as five-star ones: “glad you had a great time”.

What 392 reviews tell you

We collected every public Google review of the 16 roofing businesses in Google’s map and places results. For the four in this guide that is 162 reviews.

Three of the four have small review records. Cut Above collected 13 reviews in 2024 and two in the last 12 months. G A Pickford has four this year and 18 since 2017. Hamilton Roofing Services has 14 over six years. Waterproof Roofs went the other way: 11 reviews in 2024, 31 in 2025, 51 so far in 2026.

Waterproof Roofs collected 56 new reviews in the last 12 months and answered none. Working at Height Specialists got 13 and answered all 13. Across all 16 businesses, Hamilton customers wrote the most reviews of roofers in August (43) and the fewest in January (17), which suggests winter leaks keep roofers busy into spring.

Communication is what Hamilton customers praise most often: more than half of Cut Above’s written reviews mention it, and nearly a third of Waterproof Roofs’. Price comes up in eight of Hamilton Roofing Services’ 13 written reviews. Waterproof Roofs’ reviews cover the widest range of work: repairs, reroofs, spouting and leaks.

Shane is named in 55 of Waterproof Roofs’ 99 written reviews, more than half, and Yorlin in 12 of Cut Above’s 23. A roof is an expensive, hard-to-check job, and customers remember the person who explained it to them.

Breakout of the year: Waterproof Roofs Ltd

Waterproof Roofs Ltd got its first Google review in February 2022. It now has 105, averaging 4.9, with no review below four stars. In the 12 months to our search it added 56, more than three times any other roofer in the list, and never more than four in a day. More than half the written reviews name Shane. It does new roofs, reroofs, repairs, moss treatments and spouting.

Online, it is doing half the job. The page title says “Roofers Hamilton” and the heading says “Waterproof Roofs Hamilton”, so Google knows where it works. But it has never replied to a review, publishes no prices, names no licence or warranty period, and the site shows a few rough edges: a stray tracking address as text at the top, a duplicated menu and a stock photo alt text about house prices in 2014. Fix those, start replying, and the map list is within reach.

SEO4 Local Score

Eight checks, 0 to 2 points each, 16 in total. They measure how easy it is to find, check and book a roofer online. They say nothing about how well anyone lays a roof.

Roofer	Google and website agree	Service and Hamilton in title and H1	Prices published	Licence and warranty shown	Reviews and rating	Fresh reviews	Owner replies	Housekeeping	Total
Waterproof Roofs Ltd	2	2	0	1	2	2	0	1	10
Hamilton Roofing Services	2	2	0	1	0	1	1	0	7
G A Pickford Roofing	2	2	0	0	0	1	1	0	6
Cut Above Roofing Solutions	1	0	0	1	2	0	0	1	5

How we score

• Google and website agree: 2 if the Google profile links to the business’s site and both lead with the same phone number, 1 if the numbers differ, 0 if there is no website link.
• Service and Hamilton in title and H1: 2 if the home page title and main heading both say roofing or roofers and Hamilton, 1 if one does, 0 if neither.
• Prices published: 2 for a price table or guide on the site, 1 for a single “from” price, 0 for none.
• Licence and warranty shown: 2 for an LBP licence or RANZ membership plus a warranty with a stated term, 1 for one of these or a general guarantee, 0 for neither.
• Reviews and rating: 2 for 4.8 or higher with 25 or more Google reviews, 1 for 4.5 or higher with fewer, 0 below 4.5.
• Fresh reviews: 2 for 10 or more in the last 12 months, 1 for 3 to 9, 0 for 2 or fewer.
• Owner replies: 2 if more than half of the last 12 months’ reviews have a reply, 1 if some do, 0 for none.
• Housekeeping: 2 if names, numbers and claims agree everywhere, 1 for small slips, 0 for several problems together.

None of the four scores above ten. For a trade where one job can cost $30,000, Hamilton roofers are hard to check online, which is a problem for homeowners and an opening for any roofer prepared to fix it.

The four in detail

The three on Google’s map in order of Local Score, then the breakout. None of them are our clients. This is a public snapshot from 23 October 2026, written in good faith, and a website score says nothing about the quality of anyone’s roofing.

How to tell a good roofer

Google’s second question was how to tell a good roofer. Here is what we would check, based on the reviews and the rules above.

1. An LBP roofing licence. Ask for the number and look it up on the public register. If the job needs a consent, it’s the law.
2. A written warranty with a term. Workmanship and the product warranty are separate. Ask for both in writing.
3. An itemised quote. Strip and disposal, battens, underlay, flashings, spouting, scaffolding and GST, each on its own line.
4. Who will be on the roof. If you found them through a website, ask the name of the company doing the job.
5. Recent reviews with replies. Read the newest ones first, and how the business answers the bad ones.
6. Maintenance advice. A good roofer will tell you what keeps the warranty valid. Roofing Repairs Hamilton notes that COLORSTEEL’s terms ask owners to wash areas the rain doesn’t reach.

Marketing ideas for roofers

Based on 392 reviews, the four websites and what Hamilton asks Google.

1. Publish a price guide. Our 23 October review snapshot found one full Hamilton price table; see the separate repair-cost guide for the newer price-source check.
2. Put your LBP number on the home page. It’s the first thing a careful homeowner checks.
3. Use one name and one phone number everywhere. Two listings with one number confuse customers and Google.
4. Reply to every review. Waterproof Roofs gets 56 a year and answers none; that is free trust left on the table.
5. Write about Hamilton roofs. Concrete tiles, damp ceilings, the 15-year rule, moss: local questions few roofers answer.
6. Ask on the day the scaffolding comes down. The roof looks its best, and the customer is relieved.

Ideas 1, 2 and 6 are where our Quote and Job Organiser app helps: a price per m² with GST, your LBP number on every quote, and photos for each address. If you want more people finding you in the first place, see SEO in Hamilton.

For roofers: your reviews and your own app

Four jobs a week is a serious roofing business, and every customer can leave a review. Put in your own numbers:

Quote and Job Organiser: SEO4’s free app for roofers

Quote and Job Organiser is a free Android app on Google Play. No account, no subscription and no ads, and your data stays on your phone.

• Quotes with your own price per m², NZ GST and an editable quote number.
• A PDF on the spot, shared by email, SMS or WhatsApp when you choose to send it.
• An accepted quote becomes a job automatically, with the customer and price carried over.
• Notes and photos for each address, ETA messages, and a calendar showing the month’s work and what has been paid.

That is the free version. Roofers usually want more: price lines for long run and metal tiles per m², scaffolding, flashings and spouting, a roof age and consent check, your LBP number and warranty terms on every quote, drone and before and after photos in the invoice, a review request when the job is done, your logo on all of it. Send us your idea, even if it’s drawn on the back of a flashing offcut. We build custom apps for roofers and for any other trade, and customising one costs less than most owners expect. We don’t quite work for food, but a mince and cheese pie gets you further with us than you’d think. Tell us what you need.

Common questions

Sources and how we checked

• Google search for “roofers hamilton”, Google’s places and map results for “roofers hamilton”, “roofing hamilton”, “roof repairs hamilton” and “roofing contractors hamilton”, and brand searches for each business, all on 23 October 2026 from New Zealand. Results depend on where and when you search.
• Google reviews: SEO4 collected every public Google review of 16 roofing businesses (392 reviews) on 23 October 2026, with date, stars and owner reply. A roofing materials supplier is left out. Themes and names are keyword matches in reviews with text; each review is counted once per theme or name.
• Prices: Roofing Repairs Hamilton price table; Edwards & Hardy’s 2026 roof cost guide as shown in Google’s results, both viewed 23 October 2026.
• Rules: MBIE, recladding roofs; MBIE, restricted building work, viewed 23 October 2026.
• Websites: Cut Above Roofing Solutions, hamiltonroofingservices.co.nz, hamiltonroofing.co.nz, G A Pickford Roofing and Waterproof Roofs, all viewed 23 October 2026.